Critical Success Factors for the insertion of Autonomous Vehicles as a Product Service System in a country

Abstract : This paper seeks to map and discuss the innovation context of Brazil and France, using for this the Innovation Radar’s framework. Fundamentally, it seeks to address the gap between the development of AVs, the differences between two national contexts, and the lack of specific knowledge about how to manage disruptive innovation in countries. The adopted research design was based on a qualitative approach and characterized as exploratory-descriptive. As for the research development, the case study was used as method and questionnaires was used as data sources. The results obtained in Brazil and in France were crossed with official data and statistics as a way to validate the use of the Innovation Radar. France has better metrics in all the dimensions when comparing to Brazil. This is not a surprising outcome, being corroborated by studies and reports that seek to map the macroeconomic, political, and social conditions of these countries. On the other hand, we must ponder the Brazilian importance and influence in international automotive scenario.